The Empowered
CEO Mastermind

(Waitlist March 2021)

The Empowered CEO Mastermind is an intimate 6-month coaching program for 6 creatives, coaches, and service-based businesswomen who are ready to transform their digital brand into one that abundantly attracts their dream clients who value their services and undoubtedly pay high-ticket prices.

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The Empowered CEO Mastermind

The Empowered CEO Mastermind is an intimate 6-month coaching program for 6 service-based business women who are ready to transform their digital brand into one that abundantly attracts their dream clients who value their services and undoubtedly pay high-ticket prices.

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A unique collection of authentic entrepreneurs ready to
embody a 6-figure brand

There’s a moment where you realize you are extremely overworked, but without the overbooked schedule, you won’t make enough money in a month to support your lifestyle or give you the confidence that you can quit your job. You know you need to increase your prices, but you’re not sure how to change your services to get you there.

Not to mention, you know your business branding doesn’t exactly have your dream clients knocking down your doors or dropping big bucks. Don’t worry, you’re not the only one! 

This is why I came up with my signature Plan. Brand. Launch.™ framework which not only gives entrepreneurs a solid business foundation and confidence needed to price their services fairly (with a hefty profit margin), plus an upscale brand that is authentic but commands respect and the new price tag, AND a complete, custom marketing strategy to launch your services with ease.  

I incorporated a group aspect because one of the best decisions I ever made was joining a group coaching program. Seriously, I have made not only life-long friendships, but I connected with business partners, and have a group of businesswomen to bounce ideas off and who I can trust to recommend contractors to help me grow and manage my business. 

A unique collection of authentic entrepreneurs ready to
embody a 6-figure brand

There’s a moment where you realize you are extremely overworked, but without the overbooked schedule, you won’t make enough money in a month to support your lifestyle or give you the confidence that you can quit your job. You know you need to increase your prices, but you’re not sure how to change your services to get you there.

Not to mention, you know your business branding doesn’t exactly have your dream clients knocking down your doors or dropping big bucks. Don’t worry, you’re not the only one! 

This is why I came up with my signature Plan. Brand. Launch.™ framework which not only gives entrepreneurs a solid business foundation and confidence needed to price their services fairly (with a hefty profit margin), plus an upscale brand that is authentic but commands respect and the new price tag, AND a complete, custom marketing strategy to launch your services with ease.  

I incorporated a group aspect because one of the best decisions I ever made was joining a group coaching program. Seriously, I have made not only life-long friendships, but I connected with business partners, and have a group of businesswomen to bounce ideas off and who I can trust to recommend contractors to help me grow and manage my business. 

THE PERFECT EMPOWERED CEO MASTERMIND MEMBER IS:

A service-based entrepreneur earning between $2,000-$5,000 per month– You are making money, but at this rate, you’re not comfortable quitting your full-time job or you’re just making ends meet

A content creator, done-for-you creative service provider (copywriter, social media manager, graphic designer, brand designer), or a new coach– If you are selling a high-ticket service ($1,000 or more for the service) or want to sell high-ticket then you’re right for this mastermind

Ready and willing to do the work– This isn’t a course and this isn’t a done-for-you service. You have to be committed to doing the work and willing to be coached to see the best results

Excited to put systems in place– This mastermind isn’t just about how to create an upscale, high-ticket worthy brand. It’s about creating a sustainable business that you can manage without burning out

Willing to make changes– Whatever you were doing already isn’t working as well as you’d hoped, so you have to be open to making the changes necessary to your services to get your dream clients in the door at your new price point

THE PERFECT EMPOWERED CEO MASTERMIND MEMBER IS:

A service-based entrepreneur earning between $2,000-$5,000 per month– You are making money, but at this rate, you’re not comfortable quitting your full-time job or you’re just making ends meet

A content creator, done-for-you creative service provider (copywriter, social media manager, graphic designer, brand designer), or a new coach– If you are selling a high-ticket service ($1,000 or more for the service) or want to sell high-ticket then you’re right for this mastermind

Ready and willing to do the work– This isn’t a course and this isn’t a done-for-you service. You have to be committed to doing the work and willing to be coached to see the best results

Excited to put systems in place– This mastermind isn’t just about how to create an upscale, high-ticket worthy brand. It’s about creating a sustainable business that you can manage without burning out

Willing to make changes– Whatever you were doing already isn’t working as well as you’d hoped, so you have to be open to making the changes necessary to your services to get your dream clients in the door at your new price point

Is It You?

This mastermind is for female entrepreneurs who want to finally price their services for profitability while reducing their work hours, create an authentic cohesive brand identity that they can proudly show off, put systems in place that they can easily maintain, all while confidently using digital marketing to attract their ideal clients without spending money on ads. If this doesn’t sound like you then please continue to enjoy my free content and attend workshops, because this mastermind isn’t for you.

I KNOW WHY YOU’RE STILL READING THIS:

Let’s be honest, you’ve been
ready to increase your prices
for a while now….

You see so many in your industry who have, and if we’re being really real, you know your services are better. 

You didn’t decide to start your own business and for yourself to be underpaid and undervalued. You started it to have financial freedom, do what you love, and service your dream clients. 

You just need that extra push to boost your confidence and clarify your offer. 

Empowered CEO Program Client RESULT

COVID had completely derailed my speaking business. I knew I wanted to grow my business quickly, and a course just wasn’t going to cut it. I saw results immediately with engagement and how I felt about doing the marketing for my business, which really surprised me. To actually learn how to brand my business from a branding person was a major benefit of the Empowered CEO Program.

Since going through the program I have launched a new signature coaching program of my own that made $10,000 in the first round of running it, and launched my 1st course that brought in $3,200 in revenue! I’m so happy to have all of Latesha’s insider knowledge of new strategies, business processes, tactics, marketing tools, and I always know what to expect based on trends.

DR. MICAELA  HERNDON, ELITE MINDSET AND BUSINESS COACH

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KEEPING IT 100%…

You know you have an amazing service, and you know you are worth so much more than you’re charging, but you just haven’t pulled the trigger because you know your brand needs some work. 

And while we’re being honest, you are overworked, tired of working your job (it’s taking time away from your business), staying up too late, and tired of attracting the clients who pay so little but require the MOST work

Right now you’re undercharging for your services because you are not attracting the right audience with your branding and current content marketing 

Or perhaps you’re not proud of your existing branding that was created to get your business off the ground with very little budget 

Maybe you’re frustrated because you are doing so much work, but not making the same or even close to your peers in your industry

Or are you still working a full-time job because your business isn’t paying enough to replace that full-time income or support your family

You know I spend a lot of time doing hot seat coaching and LIVE training, so I can tell you that you are not alone.

My Ideal Masterminder Wants to:

  • Create a high-end brand that is cohesive, has a clear, authentic voice, and makes a great first impression with their dream clients
  • Build their brand recognition using social media without it taking a lot of time or stressing out to come up with content
  • Be seen as an authority in their space because they really know their shit and want to help as many people as possible
  • Connect with other business owners who actually understand what it’s like being an entrepreneur while being a girlfriend, wife, mother, single parent, first-generation business owner
  • Wants to be in complete control of their time and their salary
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My Ideal Masterminder Wants to:

  • Create a high-end brand that is cohesive, has a clear, authentic voice, and makes a great first impression with their dream clients
  • Build their brand recognition using social media without it taking a lot of time or stressing out to come up with content
  • Be seen as an authority in their space because they really know their shit and want to help as many people as possible
  • Connect with other business owners who actually understand what it’s like being an entrepreneur while being a girlfriend, wife, mother, single parent, first-generation business owner
  • Wants to be in complete control of their time and their salary
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Empowered CEO Program Client RESULT

“After a session with Latesha, every single session with Latesha, I feel empowered, invigorated, inspired, excited, driven, ready to hit the ground running. I feel equipped, and that is the most important part of this coaching process is feeling equipped so I can get things done so I can. I know what my next step is, and that’s huge as well is to be able to go through what’s expected over the next week or so in order to actually see progress. Doing that on my own, I know I would not be able to. There’s structure, and that’s something that I need.”

-Kelly Allison

Empowered CEO Program Client RESULT

“I would definitely recommend you to anyone who is interested in moving forward in marketing or getting a better handle on their business. Better, regardless if it’s coaching or brand design. I think you are very authentic… I would continue to work with you if given the ability and then also just continue to share how you helped me progress a lot in my thoughts when it comes to actionable steps and the direction I wanted to for my business. So thank you through that.”

-Shanika Corrica

So why haven’t you and my ideal masterminder done all of that yet?

For one, you all haven’t been CEOs for very long so there’s just a lot to learn. Most people see branding as all the cute visuals, but it’s really so much more than that. It’s all the things that you do to shape your brand’s reputation, to bring awareness to your business, to control the perception of your expertise and quality of service, and well, yes, it’s the pretty stuff too. 

I live for empowering my coaching and brand design clients to brand and market their business using the same framework I used to quit my job 6 months after my rebrand, 5x my service prices all while introducing multiple revenue streams, outearned my salary by 2x, and have 5-figure months of income.  

I know it wasn’t just the rebrand, the biggest change that helped change the trajectory of my business was hiring a coach and being a part of a group coaching program. I’m not just saying this to sell this program. 

For so long I felt lonely. Yes, I’m married, I have a toddler, I see my parents every week, I have an incredible group of girlfriends, BUT nobody understands entrepreneurship better than other entrepreneurs. 

Remember, I’ve Been Where You are now

When I joined my mastermind group, I immediately made 6 new best friends who I could share my deepest business worries with and my biggest business successes because they were going through it all too!

It was the scariest and largest single investment I have ever made in my life that wasn’t a car or home.

But what was the alternative? I was consistently making $4K a month, but if I’m being honest, that’s not enough money for me with my student loans and expensive taste in literally everything! 

I could have continued working my full-time job and continued staying up until all hours of the night, but I made the choice to join the group program and it literally changed my entire life for the best. I was tired of being underpaid and so were the other 6 group members

This was my motivation for creating the Empowered CEO Mastermind. 

So why haven’t you and my ideal masterminder done all of that yet?

For one, you all haven’t been CEOs for very long so there’s just a lot to learn. Most people see branding as all the cute visuals, but it’s really so much more than that. It’s all the things that you do to shape your brand’s reputation, to bring awareness to your business, to control the perception of your expertise and quality of service, and well, yes, it’s the pretty stuff too. 

I live for empowering my coaching and brand design clients to brand and market their business using the same framework I used to quit my job 6 months after my rebrand, 5x my service prices all while introducing multiple revenue streams, outearned my salary by 2x, and have 5-figure months of income.  

I know it wasn’t just the rebrand, the biggest change that helped change the trajectory of my business was hiring a coach and being a part of a group coaching program. I’m not just saying this to sell this program. 

For so long I felt lonely. Yes, I’m married, I have a toddler, I see my parents every week, I have an incredible group of girlfriends, BUT nobody understands entrepreneurship better than other entrepreneurs. 

Remember, I’ve Been Where You are now (like 5 seconds ago)

For one, you all haven’t been CEOs for very long so there’s just a lot to learn. Most people see branding as all the cute visuals, but it’s really so much more than that. It’s all the things that you do to shape your brand’s reputation, to bring awareness to your business, to control the perception of your expertise and quality of service, and well, yes, it’s the pretty stuff too. 

I live for empowering my coaching and brand design clients to brand and market their business using the same framework I used to quit my job 6 months after my rebrand, 5x my service prices all while introducing multiple revenue streams, outearned my salary by 2x, and have 5-figure months of income.  

I know it wasn’t just the rebrand, the biggest change that helped change the trajectory of my business was hiring a coach and being a part of a group coaching program. I’m not just saying this to sell this program. 

For so long I felt lonely. Yes, I’m married, I have a toddler, I see my parents every week, I have an incredible group of girlfriends, BUT nobody understands entrepreneurship better than other entrepreneurs. 

When I joined my mastermind group, I immediately made 6 new best friends who I could share my deepest business worries with and my biggest business successes because they were going through it all too!

It was the scariest and largest single investment I have ever made in my life that wasn’t a car or home.

But what was the alternative? I was consistently making $4K a month, but if I’m being honest, that’s not enough money for me with my student loans and expensive taste in literally everything! 

I could have continued working my full-time job and continued staying up until all hours of the night, but I made the choice to join the group program and it literally changed my entire life for the best. I was tired of being underpaid and so were the other 6 group members

This was my motivation for creating the Empowered CEO Mastermind. 

Empowered CEO Program Client RESULT

Before joining Latesha’s coaching program, my website wasn’t working for me or getting any real traffic. Before the program, the business didn’t feel AS real, and success didn’t feel attainable. But the more it grew, the more dedicated and serious I got about it. After every session, I was more motivated to constantly improve my business. All the homework and assignments actually paid off!

When I saw everything that was taught all together, I realized it really worked. Everything improved! My website, business model, and I learned strategies for growth and marketing. This program made me see the value of actually having a coach. I didn’t think about whether or not coaching would be worth it, but it really was! I’m not sure if every coach would be the same, but Latesha was great.

ANDREA DICKERSON, OWNER OF FADED PLAINS

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This is what you will learn to master during the program

  • Money making mindset techniques that will help you finally make bank
  • How to cultivate the perfect mix of style & personality to make your brand a magnet for clients who happily invest
  • My fail-proof mind-reading content crafting strategy that is the secret to creating the EXACT content your ideal client is craving to hear
  • My authority building brand visibility framework that makes dream clients line up to work with ONLY YOU
  • The exact signature 3-part branding framework I used to make almost $40K in 1 quarter (after only making $6K in 6 months the prior year!)
  • Empowering service packaging decisions that will finally give back some of your free time to do what you want

This is what you will learn to master during the program

  • Money making mindset techniques that will help you finally make bank
  • How to cultivate the perfect mix of style & personality to make your brand a magnet for clients who happily invest
  • My fail-proof mind-reading content crafting strategy that is the secret to creating the EXACT content your ideal client is craving to hear
  • My authority building brand visibility framework that makes dream clients line up to work with ONLY YOU
  • The exact signature 3-part branding framework I used to make almost $40K in 1 quarter (after only making $6K in 6 months the prior year!)
  • Empowering service packaging decisions that will finally give back some of your free time to do what you want

Every month you can look
forward to getting:

Group coaching calls with me, Latesha Lynch.

This is where we really grow your business. Of course, I’ll be teaching you all the best business branding strategies. More importantly, I’ll be helping you narrow down your service offerings to the ones you actually enjoy doing, create packages that will help you achieve the financial goals you have been dreaming of, up-level your brand identity, embody your ultimate CEO mindset, and craft unique marketing strategies that you can maintain and use to build a profitable business. 

But as you know, I’m a branding expert, so I will be bringing in a guest expert once a month in the following areas to create your highly profitable business brand: 

  • Systems
  • Sales funnels
  • Mindset
  • Pinterest
  • Copywriting

Every month you can look
forward to getting:

Group coaching calls with me, Latesha Lynch.

This is where we really grow your business. Of course, I’ll be teaching you all the best business branding strategies. More importantly, I’ll be helping you narrow down your service offerings to the ones you actually enjoy doing, create packages that will help you achieve the financial goals you have been dreaming of, up-level your brand identity, embody your ultimate CEO mindset, and craft unique marketing strategies that you can maintain and use to build a profitable business. 

But as you know, I’m a branding expert, so I will be bringing in a guest expert once a month in the following areas to create your highly profitable business brand: 

  • Systems
  • Sales funnels
  • Mindset
  • Pinterest
  • Copywriting

I know 2 group sessions A MONTH isn’t enough…

So you can look forward to:

  • 1 kick-off 1:1 call
  • A monthly 1:1 call
  • Weekly office hours
  • 1 send-off 1:1 call

It’s not just the calls, sometimes you will need support before you post that video or send that email. Sometimes your creative juices just won’t be flowing so you can also enjoy:

Our group Slack community

Don’t come at me for the Facebook community. I love a good Facebook community, but it’s easier to share files, chit chat, do quick coaching, celebrate wins, give and receive quick advice via Slack. It’s also private and if you’re sneaking and looking at it while working at your 9-5 that you’re about to quit, it looks like work and not like you’re hanging out on Facebook.

A virtual retreat

Look, as much as I love being optimistic, it’s more realistic to assume that we will be under quarantine or less likely to feel safe traveling for a long time. So we will have a fun virtual retreat! We will have themed gift boxes so we can enjoy a virtual party filled with delicious food, drinks, games, and celebration. Did I mention drinks?

I know 2 group sessions A MONTH isn’t enough…

So you can look forward to:

  • 1 kick-off 1:1 call
  • A monthly 1:1 call
  • Weekly office hours
  • 1 send-off 1:1 call

It’s not just the calls, sometimes you will need support before you post that video or send that email. Sometimes your creative juices just won’t be flowing so you can also enjoy:

Our group Slack community

Don’t come at me for the Facebook community. I love a good Facebook community, but it’s easier to share files, chit chat, do quick coaching, celebrate wins, give and receive quick advice via Slack. It’s also private and if you’re sneaking and looking at it while working at your 9-5 that you’re about to quit, it looks like work and not like you’re hanging out on Facebook.

A virtual retreat

Look, as much as I love being optimistic, it’s more realistic to assume that we will be under quarantine or less likely to feel safe traveling for a long time. So we will have a fun virtual retreat! We will have themed gift boxes so we can enjoy a virtual party filled with delicious food, drinks, games, and celebration. Did I mention drinks?

.

Have We Met? 

I’m Latesha Lynch, your mastermind coach

I am determined to close the income gap for female entrepreneurs because we are badass bosses and we deserve to make a living doing what we love. 

I have taken my 14-year marketing experience and my 7-year branding design experience and bottled it up into a repeatable framework that has helped me 5x my prices, earn 5 figure months, quit my very comfortable job with a Fortune 250 company, and easily attract high-ticket dreamboat clients after 1-year of business. 

As it turns out, the more money I invested in my business, the more I made. And my biggest investment for my business, a business coach, and a group program changed my life and my business. 

Coaching was the key that took me from a comfortable income, to I’m a legit CEO in record timing.

Have WE Met?

I’m Latesha Lynch, your mastermind coach

I am determined to close the income gap for female entrepreneurs because we are badass bosses and we deserve to make a living doing what we love. 

I have taken my 14-year marketing experience and my 7-year branding design experience and bottled it up into a repeatable framework that has helped me 5x my prices, earn 5 figure months, quit my very comfortable job with a Fortune 250 company, and easily attract high-ticket dreamboat clients after 1-year of business. 

As it turns out, the more money I invested in my business, the more I made. And my biggest investment for my business, a business coach, and a group program changed my life and my business. 

Coaching was the key that took me from a comfortable income, to I’m a legit CEO in record timing.

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And this is what I want for you

To have the confidence to increase your prices.

To be able to authentically show up online to market your services and attract your ideal clients who only want to work with you.

To never feel overworked again, because you only need a few clients a month to hit your income goals.

To choose how you want to run your day and your business.

Are you ready to become an empowered, profitable CEO?

Then fill out the application below. 

If you’re a good fit, I’ll send you a decision-making call with you so we can talk about your goals for the next 6 months, I can answer your questions, and you can make an educated decision of whether or not this right for you. 

.

And this is what I want for you

To have the confidence to increase your prices.

To be able to authentically show up online to market your services and attract your ideal clients who only want to work with you.

To never feel overworked again, because you only need a few clients a month to hit your income goals.

To choose how you want to run your day and your business.

Are you ready to become an empowered, profitable CEO?

Then fill out the application below. 

If you’re a good fit, I’ll send you a decision-making call with you so we can talk about your goals for the next 6 months, I can answer your questions, and you can make an educated decision of whether or not this right for you. 

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